Den Bersus @bersus.io · 24/09/2026Here is a neat thing I ran into. Cloudways Device Detection breaks the cache into 3 buckets instead of 2: mobile, tablet, and desktop. Varnish grabs the User-Agent, figures out the device, and passes it via the HTTP_X_DEVICE_TYPE header. 100
Den Bersus @bersus.io · 23/09/2026People say WooCommerce online stores look similar because WP + Woo can't handle complex visual art work. We connected custom ThreeJS scenes, bespoke 3D models, motion design, GSAP scrolling effects, and 50+ prerendered animations into a wellness store. Three.JS + GSAP + WooCommerce + WP + Elementor 000
Den Bersus @bersus.io · 23/09/2026What if Google keeps doubling down on AI search because it lets them herd everything into one neat little control panel? Decentralized websites are just many disconnected sources of info that are impossible to police and moderate, so AI search collapses that into [one bottleneck] through which they 100
Den Bersus @bersus.io · 22/09/2026This is my very first 3D render, made entirely from scratch back in 2007. I used to spend my long winter evenings trying to wrap my head around complex CGI workflows. Living up near the Arctic circle with those endless polar nights, 3ds Max 9 was basically my escape into another reality. 000
Den Bersus @bersus.io · 22/09/2026AI in hospitality? Agentic hotel bookings? I love these Marriott's AI fantasies, warmly supported by other hotel brands. But everything sounds amazing until it actually has to work. 100
Den Bersus @bersus.io · 21/09/2026New entrant in the crowded U.S. CBD market, needed to stand out without relying on generic green-leaf aesthetics. Custom low-poly 3D models and animations created in Blender, an interactive WebGL scene powered by Three.js, and interactive GSAP effects. 100
Den Bersus @bersus.io · 21/09/2026What separates an AI-generated website from quality professional work? One big indicator is the smoothness of the animations. On a 60 FPS screen the browser gets 16.7 ms per frame, and on 120 Hz displays that window shrinks to 8.3 ms, leaving you with roughly 8 to 10 ms once internal browser 100
Den Bersus @bersus.io · 20/09/2026Abstract third-party benchmarks don't mean much to me. I tested GPT-6 Astra and Fable 5.1 on domains where I have deep professional experience - digital marketing, consumer psychology, and business operations in real world scenarios. 100
Den Bersus @bersus.io · 19/09/2026Sometimes I feel trapped between tech-naive folks treating LLMs like a god-mode cheat code that reshapes the future, and creatives with a religious hatred for AI blaming big tech for everything. I am just trying to stay a realist, but I'm not an ideological AI hater. IP issues? 100
Den Bersus @bersus.io · 19/09/2026They totally ruined the word "build". It used to mean serious planning, R&D, engineering, crafting and putting all our energy, expertise, and soul into a product that we knew inside out. Now everyone thinks "building" is just dropping $20 on Claude, and spitting semi-baked products into the AI void. 000
Den Bersus @bersus.io · 18/09/2026Rebuilt the Columbus Economic Development website around an actual 3D model of downtown. I pulled the map data and satellite imagery from Google Maps, cleaned it up in Blender, and got it running smoothly in the browser using WebGL. 100
Den Bersus @bersus.io · 18/09/2026SaaS is dead. Wait, really? As a team lead who spends thousands of dollars on subscriptions, and has a team of professional software developers, I would get rid of the burden. But it doesn't work like this. People go to the doctor not because they can't read ChatGPT advice. 100
Den Bersus @bersus.io · 17/09/2026You always hear people defending the state of AI by saying that LLMs are getting smarter every day, that "the technology is still young," and that any failure is just a user error because you aren't "properly guiding them" or doing enough "manual review." But let's look past the excuses. 100
Den Bersus @bersus.io · 16/09/2026We tested the exact same Three.js scene with and without _batching: 326 3D objects, lighting, environment, and EffectComposer post-processing. Without batching, we had around 500 draw calls and 6-8 ms of CPU time per frame. With batching, that dropped to about 30 draw calls and 2-3 ms. 110
Den Bersus @bersus.io · 16/09/2026Human in the loop - sounds cool. But when an AI sounds super confident, we stop thinking. "Automation misuse" is a well researched term. It is basically about just blindly trusting tech more than you should ("Humans and automation: use, misuse, disuse, abuse", R. Parasuraman, V. Riley, 1997). 100
Den Bersus @bersus.io · 15/09/2026AI sycophancy -> AI psychosis. Researchers are noticing a scary trend where users slip into deep delusions after talking to chatbots for too long. A study by Kartik Chandra (arXiv:2602.19141) modeled this out and proved that constant agreement (sycophancy) actually drives people into delusional 101
Den Bersus @bersus.io · 15/09/2026For one of my apps we reached 1.78M users within 18 months. How? Basically, two primary factors: 1. We built a good app. It has 4.9 stars based on 30k user reviews (now it's 4.8 with 40k reviews), and user feedback showed it was useful, convenient, and easy to use. #android #googleplay 100
Den Bersus @bersus.io · 15/09/2026It’s wild watching these survey companies ask workers about AI adoption and how they really feel about using AI at work. Everyone says it makes them faster and more productive, blah blah. 100
Den Bersus @bersus.io · 12/09/2026When people say Company XYZ made real money by adopting AI, they usually mean predictive maintenance (PdM), computer vision (CV), advanced process control (APC) and energy management (EMS). Meanwhile, tech-naive people are out here thinking: "Oh cool, ChatGPT (or Claude) made them billions". 100
Den Bersus @bersus.io · 10/09/2026Imagine finding out your doctor, lawyer, driver or a constructor is a random guy with zero skills and real experience, who just relies on a 20$ ChatGPT subscription. Would you trust them? Hell no. But when someone says "AI means anyone can code or design," everyone nods along... 000
Den Bersus @bersus.io · 29/08/2026GTA VI is completely ditching generative AI and doubling down on human labor. Which does make sense because Rockstar's target audience is young tech-savvy guys, who should theoretically love AI. But they don't, and Rockstar are top-tier professionals who know how to avoid cheap mistakes. 000
Den Bersus @bersus.io · 10/08/2026Rebuilding my portfolio hero. Old WebGL setup (ThreeJS + R3F + Drei + GSAP) was laggy/stuttery on mobile despite 100+ of hours optimizing. Tried switching to WebGPU, but it's way too early and not worth the pain. Back to WebGL now, crushing the stutters and fixing the animations. 010
Den Bersus @bersus.io · 06/08/2026Why is the Cost of Poor Quality (COPQ) totally ignored in AI-magic? Hey AI architects, chief AI officers, heads of growth - how do you calculate potential damage to the company if the LLM in the pipeline hallucinates or makes a mistake and a human in the loop doesn't catch it? #aihype #aiadoption 000
Den Bersus @bersus.io · 27/07/2026Google is dead. ChatGPT is replacing Search. Perplexity is the future. Blah blah. Meanwhile, Alphabet reported the largest quarterly profit in its history. $119.8B in quarterly revenue, up 24% from a year ago. Search grew 17%. Cloud nearly 2X. EPS 4X. They hired 12k more people. Shrinking? Cutting? 000
Den Bersus @bersus.io · 24/07/2026"Within 5 years, digital intelligence will surpass the sum of all human intelligence." Musk, '26. '22: “Hyper‑intelligent AI is coming. Humans may be like house pets”. '23: "AI is central to the future of civilization". '24: "AGI smarter than the smartest human by 2025-2026". 000
Den Bersus @bersus.io · 21/07/2026I needed to simulate a liquid metal flow, but the creative ideas don't follow the real physics. That's where Blender 3D geometry nodes look very useful. However, to make it look more realistic, I had to switch to LiquiGen. And it worked. And yeah, AI is useless here. #webdesign #blender3d #liquigen 061
Den Bersus @bersus.io · 26/06/2026I heard that Elementor is for housewives, WordPress is outdated, and Webflow, Framer, and Astro are actually the future (especially now, in the era of mass vibe coding). So I built my real-time 3D portfolio with Elementor and WordPress. bersus.io It took hundreds of hours in Blender and VS Code. 210
Den Bersus @bersus.io · 24/06/2026Just a week ago, I wrote that this theater around the Fable and Mythos. And, voilà, only a week later, intelligence services from five major countries are openly calling on companies to embed "AI" into their systems. That is world-class creative marketing. Bravo to the Anthropic team. 🫶 000
Den Bersus @bersus.io · 23/06/2026People post crappy AI-generated videos and images from past years and then compare them to the "perfect" images of today. Here are some images I made back in 2023: Claude + Midjourney + Stable Diffusion + Photoshop + graphics tablet. So, I don't think there has been a LOT of _technology progress. 000
Den Bersus @bersus.io · 15/06/2026You heard about the Fable/Mythos ban. The theater writes itself. 1. The US officials publicly declared these LLMs a "national superpower" 2. A powerful move as they expand into the cybersecurity market 3. Soon enough, using their "super AI" will require ID verification It. Is. Fucking. Brilliant. 010
Den Bersus @bersus.io · 10/06/2026Lovable shared some interesting stats. However, I’m wondering about one point: they say 4 in 5 builders come from non-technical backgrounds and have 11+ years of professional experience. Experience in what? Without the marketing sugar-coating, here is my interpretation #vibecoding #aihype #aislop 010
Den Bersus @bersus.io · 04/06/2026Google just published their first guide, “Optimizing your website for generative AI.” Good news: nothing’s changed. Bad news: people still believe these... statements. Nobody asks WHY actually Google posts this kind of guidance. Remember: they defend THEIR interests and THEIR algorithms. Not you. 000
Den Bersus @bersus.io · 04/06/2026Me yesterday: “Hey Claude, create me a website that will convert visitors into customers and outrank the competition on Google. But remember, it should be reliable, scalable, modern.” I woke up in the morning and realized that we’re already #1 on Google, and my inbox is full of quote inquiries! 🤦♂️ 000
Den Bersus @bersus.io · 31/05/2026After 4+ years of using LLMs in our coding work, I'm now cutting them out of our pipelines almost entirely. Why? NO REAL PROGRESS. I think that it is already the ceiling of the technology iteself. My unsolicited advice to vibe coders: learn how to code. #vibecoding #claudecode 000
Den Bersus @bersus.io · 30/05/2026Can Google recognize your AI content? 1. Text: yes. 2. Images: yes. 3. Video: yes. 4. Audio: yes. So, success of your AI-generated content heavily depends on Google's internal politics. They might tolerate it today, then SILENTLY suppress it tomorrow. #SynthID #DeepMind #AIVisuals 000
Den Bersus @bersus.io · 24/05/2026AI corps are selling the fantasy that anyone can now automate anything. "Agents", "MCP", "skills", "personalities." But Zapier, n8n, Make have done this reliably for years. What changed? The barrier to entry. Now it's mass production of technical debt by people who don't know they're producing it. 000
Den Bersus @bersus.io · 22/05/2026Native loading="lazy" falls apart on animated sites. 1. Chromium preloads 1250–2500px ahead. Images pop in mid-animation 2. Horizontal GSAP sections: rootMargin is vertical-only 3. Nested scroll containers break IO with root:null 4. Autoplay videos ignore preload="none" #WordPress #WordPressDev 000
Den Bersus @bersus.io · 21/05/2026ThreeJS + GSAP + WooCommerce? Looks weird. But pretty interesting... Facts (within 6 month after the update): 1. AOV +62% 2. Bounce rate -48% 3. Average engagement time almost doubled #WebGL #WooCommerce #WordPress #GSAP 000
Den Bersus @bersus.io · 20/05/2026I designed a visual identity, created low-poly models and custom 3D animations (Blender 3D), and built an interactive WebGL scene (ThreeJS). Then I wrapped it all in a tailored WordPress build, including a custom plugin, Elementor widget, and interactive GSAP. #WebGL #WordPress #ThreeJS #3DWebsite 011
Den Bersus @bersus.io · 18/05/2026digital marketing is dead replaced my marketing department with a stapler costs went from $20k/month to $1.2k/month vendor said to expect impressive ROI next quarter adapt or be left behind #aihype #airealism #aiforsmb #digitalmarketing 000
Den Bersus @bersus.io · 12/05/2026AI will transform your business. That’s what Big Tech said. SaaS founders, Chief AI Officers, consultants, AI experts, strategists, growth hackers, and housewives echoed. Six months and $ XX,000 later, the ROI hasn't materialized. Why? #AIAdoption #SMBGrowth #AIHype #BusinessReality #AIStrategy 040
Den Bersus @bersus.io · 11/05/2026Nationwide agency. ~50k staff. Spent years and millions building systems nobody wanted to use. BEFORE: 48H data delays, 8K+ hours lost to manual reporting, 15% errors. AFTER: Real-time visibility and decisions, -50% errors, employees like it. #DigitalTransformation #DataAnalytics #PublicSector 010
Den Bersus @bersus.io · 08/05/2026My year-by-year breakdown of using AI. Based on my real workflows, real clients, and real ROI expectations. Part 3 #AIReality #DigitalGrowth #AIStrategy 010
Den Bersus @bersus.io · 07/05/2026My year-by-year breakdown of using AI. Based on my real workflows, real clients, and real ROI expectations. Part 2 #AIReality #DigitalGrowth #FractionalCDO #AIStrategy 010
Den Bersus @bersus.io · 06/05/2026Here is my year-by-year breakdown of using AI. Based on my real workflows, real clients, and real ROI expectations. Part 1. #AIReality #DigitalGrowth #FractionalCDO #AIStrategy 010
Den Bersus @bersus.io · 06/05/2026One of the most advanced indoor location platforms on the market. But the brand didn't reflect the tech. And it was invisible on Google. I rebuilt their entire digital presence. Fortune 500 inbound leads followed. #DigitalAlchemy #DigitalGrowth #FractionalCDO #RTLS #3DWebsite #Awwwards #Elementor 110
Den Bersus @bersus.io · 05/05/2026In '98, I won my first web design award. Years later, I found myself as a CDO/COO in Global Trade. Led 860+ people. Handled billions in transactions. Hollow inside. Now I do what I love from a tropical island. Here is my story. #DigitalStrategy #FractionalCDO #DigitalGrowth #SMBGrowth 010
Den Bersus @bersus.io · 04/05/2026I help smart SMBs grow through design, tech and marketing. All with love 🫶 #digitalstrategy #smbgrowth #digitaltransformation #webgl #webgpu #elementor #3dwebsite #awwwards 010
Den Bersus @bersus.io · 04/05/2026Hello world! I'm Den Bersus, a fractional CDO helping ambitious SMBs grow online through design, technology and marketing. No fluff, just knowledge and experience. #DigitalStrategy #DigitalGrowth #DigitalStrategy 030
