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Bas Schnater

@basschnater.bsky.social
54 followers 61 following 16 posts

CEO Fan Engagement | Former Head of Digital & CRM @ AZ Alkmaar & BI @ Mediahuis | Now at Nike

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Reposted by Bas Schnater
Bas Schnater @basschnater.bsky.social · 09/12/2024
As I’ve been working in sports apparel for some time now, I’ve started to observe how the fashion industry operates and what we can learn from it in #sportsbiz and specifically #fanengagement. So here are my most important picks from McKinsey’s State of Fashion 2025. www.linkedin.com/posts/bassch...
linkedin.com
Bas Schnater, MSc./BBA. on LinkedIn: A few weeks ago, The Business of Fashion released their 2025 predictions…
A few weeks ago, The Business of Fashion released their 2025 predictions for the fashion industry with their State of Fashion 2025 report. Being fascinated by…
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Bas Schnater @basschnater.bsky.social · 14/12/2024
Beautiful sights at PEC Zwolle yesterday, where they organized their annual Memorial Match. Before kicking off the last home game of the season, fans memorize those who have passed away that year. It’s these traditions and rituals that make #fanengagement beautiful 🕯️
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Reposted by Bas Schnater
Fan Studies Network @fanstudies.bsky.social · 13/12/2024
New article ⬇️ ⬇️ ⬇️ Wann, Daniel L. (2024) "Perceptions of Sport Fandom as a Means of Meeting Psychological Needs," Findings in Sport, Hospitality, Entertainment, and Event Management: Vol. 4, Article 5. #FanStudies digitalcommons.memphis.edu/finsheem/vol...
digitalcommons.memphis.edu
Perceptions of Sport Fandom as a Means of Meeting Psychological Needs
The current study examined the use of sport fandom and team identification to assist in meeting four basic psychological needs: belonging, distinctiveness, structure, and meaning. The results indicate...
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Bas Schnater @basschnater.bsky.social · 09/12/2024
As I’ve been working in sports apparel for some time now, I’ve started to observe how the fashion industry operates and what we can learn from it in #sportsbiz and specifically #fanengagement. So here are my most important picks from McKinsey’s State of Fashion 2025. www.linkedin.com/posts/bassch...
linkedin.com
Bas Schnater, MSc./BBA. on LinkedIn: A few weeks ago, The Business of Fashion released their 2025 predictions…
A few weeks ago, The Business of Fashion released their 2025 predictions for the fashion industry with their State of Fashion 2025 report. Being fascinated by…
012
Bas Schnater @basschnater.bsky.social · 08/12/2024
Very happy with having delivered another successful session on #FanEngagement Strategy for Member Associations worldwide via the #FIFA Digital Skills program earlier this week. Combining football industry with inter-industry experience always seems to bring highly valued perspectives. #sportsbiz
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Bas Schnater @basschnater.bsky.social · 22/11/2024
LVMH’s icon Arnault reveals plans for investing together with Red Bull (who else) in Paris Football Club, preparing them to become local competitor to PSG. The aim of Arnault is “not to waste money” acknowledging the complexity of the football industry www.businessoffashion.com/news/luxury/...
businessoffashion.com
LVMH’s Antoine Arnault Reveals Plans for Paris Football Club
The family behind luxury’s biggest conglomerate aims to turn Paris FC into a formidable rival to Paris Saint-Germain, investing significantly in the second-tier football club alongside Red Bull.
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Bas Schnater @basschnater.bsky.social · 21/11/2024
Spectacular views at Nike EHQ today 😍
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Bas Schnater @basschnater.bsky.social · 20/11/2024
Little bit about myself for new followers: I’m mostly active on LinkedIn (and a little bit on X) but will try to make this platform a habit as well. You can consult me for #fanengagement, #dataanalytics and #strategy related projects in football. www.linkedin.com/in/basschnat...
linkedin.com
Bas Schnater, MSc./BBA. - Fan Engagement Consultancy | LinkedIn
Senior Consultant with experience in Data Analytics, Customer Experience & Fan… · Experience: Fan Engagement Consultancy · Education: KU Leuven · Location: Amsterdam Area · 500+ connections on Lin...
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Bas Schnater @basschnater.bsky.social · 20/11/2024
Hoping to find the good-old Twitter of knowledge sharing back here 🙏🏻 #firstpost
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