iiinova — where your digital self keeps evolving

Basenotes @basenotes.com · 03/11/2025

A handful of companies own most of the perfume brands you see on the high street. Find out who they are in our guide. basenotes.com/articles/bas...

Monopoly style board themed with perfume brands

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Basenotes @basenotes.com · 20/10/2025

So… L’Oréal are now the owners of Creed, and have the license for Balenciaga, Bottega Venetta, Alexander McQueen, and soon Gucci

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Basenotes @basenotes.com · 07/10/2025

The bottles look pretty nice too

Pictures of the new Puig perfume bottles

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Basenotes @basenotes.com · 20/08/2025

(some images of the Bratz x Boy Smells collab)

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Basenotes @basenotes.com · 22/05/2025

Sometimes, I’m just not able to work

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Basenotes @basenotes.com · 03/05/2025

Forums done, now these other bits #bnupdate

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Basenotes @basenotes.com · 03/05/2025

Current status. Need a cup of tea #bnupdate

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Basenotes @basenotes.com · 09/04/2025

Someone’s not letting me work today

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Basenotes @basenotes.com · 31/03/2025

Fuck transphobes. Happy #TDOV 🏳️‍⚧️ 🏳️‍⚧️ 🦈

Pixel art of perfumes in the colors of the trans flag

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Basenotes @basenotes.com · 24/03/2025

I mean, when I get round to putting up my pixel notes, why would anyone screen shot from anywhere else?

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Basenotes @basenotes.com · 21/03/2025

Ugh. Posted the wrong pic. Have the real one instead

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Basenotes @basenotes.com · 21/03/2025

Oh, and I should post my #smellfie here too

Man with white beard and glasses holding a bottle of Your Turn fragrance by Billie Eilish

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Basenotes @basenotes.com · 21/03/2025

Me watching everyone leave Fragrantica for Fragplace…

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Basenotes @basenotes.com · 21/03/2025

So my daughter went to college today layering Afar by Sun•Day and Cosmic 2.0 by Kylie Jenner. I told her she’s probably the first person in the world to wear that combo. 😂

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Basenotes @basenotes.com · 20/03/2025

This weekend I’ll be shutting the Basenotes accounts on: * Instagram * Facebook * Threads It may be commercial suicide but we don’t make pots of cash anyway; so it don’t really matter. Bye bye Meta

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Basenotes @basenotes.com · 20/03/2025

Post your favorite Doctor Who. Wrong answers only.

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Basenotes @basenotes.com · 18/03/2025

Post you in a different era

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Basenotes @basenotes.com · 11/03/2025

My iMac has died, so current Basenotes set-up: An 8 year old iPad and a Commodore 64.

An ipad with a page from basenotes.com on the screen. Resting behind a keyboard in the style of the Commodore 64

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Basenotes @basenotes.com · 06/03/2025

If anyone needs it, here’s Pepper the cat. Her fave fragrance is treats.

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Basenotes @basenotes.com · 20/02/2025

Oh that’s weird why it wouldn’t load. 😭😭 Here’s the whole thing:

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Basenotes @basenotes.com · 12/02/2025

This is for @filigreeandshadow.co (just trying to help make #toastsky a thing ) Marmite and butter on cheap white bread. Guilty pleasure

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Basenotes @basenotes.com · 12/02/2025

@immortalperfumes.bsky.social @samarperfumery.bsky.social Well, this particular nazi was Jacques Corrèze, the founder of what would become L’Oréal USA

The United States Justice Department has opened an investigation to determine whether the chairman of the $1 billion American affiliate of L'Oreal, the French cosmetics company, should be barred from the United States for his pro-Nazi activities during World War II.

The department's Office of Special Investigations is looking into whether Jacques Correze, a 79-year-old Frenchman, should be barred because of activities in groups that carried out anti-Semitic attacks.

Mr. Correze spent almost five years in a French prison after the war for his activities as a leader in several collaborationist organizations, including the underground group, known as the Cagoule, that carried out assassinations, bombings and raids on synagogues and Jewish-owned shops. Mr. Correze asserts that he never took part in any assassinations, attacks or anti-Semitic persecutions, though dcuments have been turned over to the Justice Department indicating that he took part in raids on the homes of Paris Jews.

Mr. Correze, who was instrumental in building L'Oreal's activities in the United States, now serves as chairman of Cosmair, a New York-based company that is responsible for selling L'Oreal goods in the United States. Its product lines include Lancome and Helena Rubinstein.

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Basenotes @basenotes.com · 11/02/2025

No wonder the site borks out sometimes. Looks like some bot is trying to access a non-existent log in page around 10 times a second

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Basenotes @basenotes.com · 06/02/2025

By the way, these are your new neighbo(u)rs :

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Basenotes @basenotes.com · 05/02/2025

I’ve trimmed down the social networks in the footer. While we’re still on Meta, I’m not going to actively use them anymore (just auto posting articles).

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Basenotes @basenotes.com · 30/01/2025

It looks like the website formerly known as Twitter is now showing posts in non-chronological order if you go to someones Twitter page (possibly sorted by popularity of the post) This makes it impossible to tell if someone is still posting or not (Which I'm sure is the point)

Twitter feed from the Perfume Shop showing a post from 2015 as top

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Basenotes @basenotes.com · 30/01/2025

First fragrance collection? Err no... Coty have been making scents for Jil Sander since Coty was merged with Lancaster in the nineties...

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Basenotes @basenotes.com · 28/01/2025

We’re not snobby at Basenotes. I am really enjoying Sabrina Carpenter’s fragrances. And they’re not $300, like everything else these days. 💚

Picture of Sabrina Carpenter’s Me Espresso fragrance, alongside a cup of espresso

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Basenotes @basenotes.com · 23/01/2025

Seems that Estée Lauder may be discontinuing Aramis, if the info in this thread is true? basenotes.com/community/th...

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Basenotes @basenotes.com · 23/01/2025

Who invented this idea that you can actually breakdown molecules by rubbing your wrists together? Here's an email I just got from a PR company quoting an 'expert' #perfumesky #fragrancesky

Myth: Rubbing your wrists together after applying perfume helps spread the scent

Many people rub their wrists together after spritzing perfume to “evenly” distribute the fragrance, but Maria warns that this can actually weaken the scent.

“Rubbing perfume into the skin breaks down the fragrance molecules, causing it to lose strength and fade faster. The friction also mixes the perfume with your skin’s natural oils, which can distort the scent.”

“Instead, it’s best to spray from about 30 cm away and let the fragrance settle on your skin naturally.”

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Basenotes @basenotes.com · 21/01/2025

✅Cancel Meta Verified.

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Basenotes @basenotes.com · 21/01/2025

Who needs Linktree when you can have Web-era-2000 style link pages? basenotes.neocities.org

Link page for basenotes, styled like a geocities type site from early internet days

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Basenotes @basenotes.com · 16/01/2025

I think we've got too many social networks in our footer.... 😧 (I'm very much liking Bluesky and Mastodon though)

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Basenotes @basenotes.com · 16/01/2025

If you're a Flipboard user, we've just launched our very own Basenotes page! 🎉 We would love for you to check it out and give us a follow. Stay updated with the latest in the world of fragrances and all things scent related. Click the link to follow us: dlvr.it/THP59d

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Basenotes @basenotes.com · 16/12/2024

Is there a Celebrity #Fragrance you've got a sneaking admiration for? #perfume #perfumesky

Pixel art images of celebrity perfumes from Sarah Jessica Parker, Cher, Katy Perry, Paris Hilton, Jennifer Lopez, Kylie Minogue, Alan Cumming, Sabrina Carpenter, Britney Spears, Ariana Grande, David Beckham, Gwen Stefani, Elizabeth Taylor, Billie Eilish, Beyonce Knowles

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Basenotes @basenotes.com · 11/12/2024

What's your fave Guerlain fragrance?

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Basenotes @basenotes.com · 27/11/2024

Wake up babe, new logo just dropped!

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Basenotes @basenotes.com · 01/08/2024

If you've been trying to sign up to Basenotes over the last week or so there's been some errors stopping you from doing so! (sorry) - all should be good now, if you wanted to try again. dlvr.it/TBM9d9

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