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Alex Standiford

@alexstandiford.com
1K followers 173 following 283 posts

Shaking up affiliate program management with Siren Affiliates. Helping companies re-imagine affiliate programs. Usually found in #WordPress circles.

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Alex Standiford @alexstandiford.com · 09/07/2025
I just discovered Firefox finally added support for tab lists in the side instead of on-top. As an ultrawide monitor person, I'm very very pleased by this development.
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Alex Standiford @alexstandiford.com · 08/07/2025
I always laughed at how many open tabs people had open in their browser. I've always been a "one tab" kinda person. And then I started running my own business. That uh...that humbled me a bit.
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Alex Standiford @alexstandiford.com · 17/06/2025
Hiring a Technical Project Facilitator! Remote (US), 3-month contract at $1k/mo. Lead client meetings, manage tasks/budgets, and customize WordPress extensions. Strong PM and communication skills essential. Please DM your resume if interested. Boost for reach, please!
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Alex Standiford @alexstandiford.com · 11/06/2025
Is anyone actually using those AI-based scheduling tools? Are any of them actually any good? I'm talking about the ones that help you plan your agenda or whatever.
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Alex Standiford @alexstandiford.com · 10/06/2025
I'm really beginning to notice that using AI effectively is, itself, a skill. People always position it as a magic solution, but you can DEFINITELY tell when someone lazily copypasta's an AI response vs using AI to help them cultivate a thoughtful reply.
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Alex Standiford @alexstandiford.com · 06/06/2025
Met Doc for WordPress. Stayed for Yo-Yos.
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Alex Standiford @alexstandiford.com · 03/06/2025
Today was a big day for my agency. We closed a good-sized retainer with a client, and I never met the client myself. My salesperson worked the deal, another teammate handled the contract, and our ops system is handling the fulfillment. I'm so giddy I can hardly stand it!
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Alex Standiford @alexstandiford.com · 29/05/2025
I feel like I've been really re-discovering the '80s. It was a great time for music.
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Alex Standiford @alexstandiford.com · 23/05/2025
I'm looking for my next great WordPress project. If you, or someone you know is working on a WordPress website that needs some extra expertise to help get through that "one really hard thing", reach out. Shoot me a DM if interested. Thanks! Please boost for reach 🙏
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Alex Standiford @alexstandiford.com · 22/05/2025
Today, I spelled entrepreneur correctly on the first try. AMA.
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Alex Standiford @alexstandiford.com · 03/05/2025
I've been using Rocket.net for my hosting lately, and I've been really loving their support and setup in-general. Been moving most of my clients over to it just because it's been rock-solid.
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Alex Standiford @alexstandiford.com · 01/05/2025
I’ve been coming out to the campground in the afternoons to work, ride my bike, fly kites, and play fetch with Phoebe. As you can see, Phoebe approves.
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Alex Standiford @alexstandiford.com · 29/04/2025
Oblivion is somehow more buggy than I remember. I love it 😄
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Alex Standiford @alexstandiford.com · 28/04/2025
Let's talk about one of my favorite partnership strategies - the partner launch. If you've already validated your product and proven there's a demand, but you don't yet have a huge audience of your own, partner launches offer an amazing way to get a boost in traction and growth.
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Alex Standiford @alexstandiford.com · 10/04/2025
Tuesdays and Thursdays are my "meeting days". I schedule all of my meetings on these days. The consequence is that these days are INSANELY busy, but Monday, Wednesday, and Friday end up being a lot more productive as a result. But WOOF am I tired after a very chatty Thursday!
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Alex Standiford @alexstandiford.com · 10/04/2025
People don't want gurus - they want guides. Gurus say "Here's my knowledge, take it or leave it." Guides adapt, collaborate, and take responsibility for outcomes. Be a guide. Help people get real results.
podcast.lifterlms.com
Part 1- Becoming the Expert, Education Entrepreneur Mentor Series
Discover the importance of developing subject matter expertise as an education entrepreneur with Chris Badgett and Jason Coleman
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Alex Standiford @alexstandiford.com · 10/04/2025
I'm getting twitchy. After being at the OBX and coming back home to cold weather, and rain, the cabin fever vibes are hitting hard. I gotta get out of this house. I can only play so many video games 🫠
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Alex Standiford @alexstandiford.com · 09/04/2025
If you're launching a product without strategic partners, you're missing one of the most powerful growth lever available. When I built Siren, the product didn't begin with a feature list. It started with a conversation. 🧵👇
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Alex Standiford @alexstandiford.com · 09/04/2025
Most requests I get are for solutions. My client didn’t mean “optimize WooCommerce.” They meant “our site is a mess and we’re tired of wasting money.” Stop being a solution creator. Start being a problem solver.
alexstandiford.com
Are you a Problem Solver, or Solution Creator?
There’s a big difference between being a problem solver and being a solution creator—and most people get it wrong.
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Alex Standiford @alexstandiford.com · 08/04/2025
Spending some time reaching out to previous customers and other connections. Some are potential clients, but many of them are non-competing vendors who I think could become a referral partner with Novatorius. Word of mouth can be systematic, you just have to know how to set it up.
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Alex Standiford @alexstandiford.com · 08/04/2025
Your customers don't care how clever your solution is. When Airbnb struggled early on, the founders knocked on users' doors, listened closely, and adapted their language and offering. Their revenue exploded nearly overnight. Learn your customer's pain. Solve that problem.
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Alex Standiford @alexstandiford.com · 07/04/2025
Imagine paying $3K for ONE meeting where nothing happens. That client hired us to help with their enterprise WooCommerce site, but I soon realized they needed someone who cared about their success. So, we did just that. If you want an agency who HELPS you succeed, let's talk.
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Alex Standiford @alexstandiford.com · 07/04/2025
🚨 More affiliates ≠ More revenue. Stop chasing quantity. Focus on affiliates who know your product, serve aligned audiences, and value genuine partnerships. Quality drives growth—not numbers.
sirenaffiliates.com
Want To Find More Affiliates? Start Here
You’re signing up affiliates, but sales aren’t growing. More affiliates should mean more revenue… yet all you’re getting are low-effort promoters who barely move the needle. This post dives into why…
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Alex Standiford @alexstandiford.com · 04/04/2025
Did you know that you can create a sliding percentage scale in Siren? For example, you can reward affiliates with a 10% commission per sale, which increases to 15% if they refer 10 customers in a month. This is a POWERFUL motivator in the right context.
sirenaffiliates.com
Affiliate Platform For WordPress
Empower Partners To Work Together Traditional affiliate tools force partners to compete by making them fight for the same commission. Even when multiple partners help close a sale, only one gets…
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Alex Standiford @alexstandiford.com · 04/04/2025
I'm on a mission to get rid of hourly work in my agency, and Siren is a key part of the equation. To me, an affiliate program is just one of dozens of places an incentive program can help my business grow, and Siren is built to be able to create any of them.
sirenaffiliates.com
Home
Siren Is More Than An Affiliate Plugin Affiliate plugins are useful tools, but the truth is, a business can have all the affiliate tracking features in the world and still struggle with inconsistent…
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Alex Standiford @alexstandiford.com · 03/04/2025
Nike didn't succeed because of Michael Jordan. Well before signing MJ, Nike connected with athletes they knew personally. Many of which came from Bowerman's network of athletes. Your first partnerships come from your immediate network, so grow, and nurture that network.
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Alex Standiford @alexstandiford.com · 03/04/2025
I'm looking for my next great WordPress client. Is anyone in-need of some expertise with a more-complex WordPress website, or building out a WordPress plugin? A small selection of some of the projects I've worked on can be seen here. www.alexstandiford.com/category/por...
alexstandiford.com
Portfolio Archives
My portfolio showcases some of the web development work I’ve done. Most of the things in my portfolio are paid projects done working as a freelance WordPress developer, but some are also personal proj...
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Reposted by Alex Standiford
Michelle Frechette @michellefrechette.bsky.social · 01/04/2025
With our recent update as a nonprofit, we now have Slack Pro! There’s never been a better time to join us. Use discount ‘poststatus50’ for a $50/year membership. poststatus.com
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Alex Standiford @alexstandiford.com · 25/03/2025
Got a new Siren Affiliates customer today. They scheduled a 1:1 with me, we got 'em set up in about 10 minutes, and they asked to join our affiliate program 😅. I wonder how they knew we had one? 🤔 www.sirenaffiliates.com
sirenaffiliates.com
Home
Siren Is More Than An Affiliate Plugin Affiliate plugins are useful tools, but the truth is, a business can have all the affiliate tracking features in the world and still struggle with inconsistent r...
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Alex Standiford @alexstandiford.com · 24/03/2025
I was fortunate enough to get in on the lottery at my local seasonal campground. We’ve parked our camper there. It’s about 25 minutes away, and will become my home away from home. I can hardly wait for April 1st to get back into RV life a bit, even if it’s just part-time.
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Alex Standiford @alexstandiford.com · 20/03/2025
Siren vibes at our favorite coffee shop in the OBX today.
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Alex Standiford @alexstandiford.com · 19/03/2025
At the beach this week. Got a new kite, and wow it’s smooth! This Mylar makes a big difference! #kiting
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Alex Standiford @alexstandiford.com · 13/03/2025
Are you on the fence about starting an affiliate program to promote your product? This test could help you figure out what you need to shore up first. www.sirenaffiliates.com/program-read... #marketing
sirenaffiliates.com
Are You Ready to Launch an Affiliate Program?
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Alex Standiford @alexstandiford.com · 10/03/2025
Mailchimp is having the Mondayest of Mondays lol
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Alex Standiford @alexstandiford.com · 08/03/2025
It's done! Mounted on the wall and built! so happy this is done!
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Alex Standiford @alexstandiford.com · 06/03/2025
Printed the caps overnight. Just need the top part and the wall mounted piece and this project will be ready to install!
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Alex Standiford @alexstandiford.com · 05/03/2025
It’s starting to look like a computer! I designed it kind of like how a Playstation 2 can sit vertical or horizontal. I’ll mostly be using it wall-mounted in the vertical position.
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Alex Standiford @alexstandiford.com · 05/03/2025
Just got back from flying the Tantrum 220 foil kite in 20MPH winds (it's rated up to 25mph) and HOLY HELL Y'ALL. That thing PULLS. I was pulling as hard as I could, leaning back like 30 degrees. Came home drenched in sweat, and my entire upper body shaking from the workout. 10/10 will fly again.
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Alex Standiford @alexstandiford.com · 05/03/2025
Big step in the right direction here - all of the electronic components have been mounted to the frame. I had to order one extension cable to power the motherboard, but other than that, it went well! Can’t wait to power this thing up!
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Alex Standiford @alexstandiford.com · 02/03/2025
Welp I printed the part and several parts didn’t quite line up, and I didn’t use enough infill so it broke. Tweaking the holes and printing again, but this time I’m printing a thin test piece to check alignment.
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Alex Standiford @alexstandiford.com · 02/03/2025
I ordered a my first parafoil kite. A Tantrum 220. I'm interested in kitesurfing, and also looking for options for an upper body workout on windy days. Can't wait to get this thing in the air. Hopefully the kite is the only thing that goes up 😁
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Alex Standiford @alexstandiford.com · 02/03/2025
I'm having so, so much fun playing FFXIV again. Meeting some really friendly people. Playing from my couch away from my desktop. It's just a good time.
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Alex Standiford @alexstandiford.com · 01/03/2025
Something I did not expect was a bonding moment with my kids thanks to Psychostick of all things. I regularly listened to them when I was an adult teen. Fast forward nearly a decade and I hear them singing "I'm a dog and I like socks", and we headbanged together.
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Alex Standiford @alexstandiford.com · 28/02/2025
I've seen how powerful working with partnerships when launching can be, and I don't think I can ever go back. www.alexstandiford.com/articles/blo...
alexstandiford.com
Launching Through Partnerships
I've seen how powerful working with partnerships when launching can be, and I don't think I can ever go back.
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Alex Standiford @alexstandiford.com · 28/02/2025
What's the consensus on the word "manifesto"? Cool? Overdone? Too "Cabin in the woods"?
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Alex Standiford @alexstandiford.com · 28/02/2025
Thinking about different ways to exercise daily, and I've found that surprisingly enough flying a dual-line kite is a decent upper body workout. Eyeing up something bigger like a Tantrum 220 🤔 #kiting
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Alex Standiford @alexstandiford.com · 28/02/2025
Listening to LMSCast while running this week, and got a really good insight that I thought was worth sharing. www.alexstandiford.com/articles/blo...
alexstandiford.com
Be a Guide, Not a Guru
I really like this framing. Being a "guide" instead of a guru. I've been writing up and conceptualizing a lot of content this week for Siren (so, so much content is getting queued) and this framing ha...
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Alex Standiford @alexstandiford.com · 27/02/2025
I think I'm over Spark email. Ever since they did the new UI changes it's kind of awful compared to what it was. My primary reason for using Spark is its snooze feature and other integrations. Anyone have any alternates that have something similar?
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Alex Standiford @alexstandiford.com · 25/02/2025
I’ve historically struggled with setting proper goals in my life. Until I discovered this approach, which seems to be working quite well. www.alexstandiford.com/articles/blo...
alexstandiford.com
The Goal Setting Approach That Actually Works For Me
I've historically struggled with setting proper goals in my life. Until I discovered this approach, which seems to be working quite well.
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Alex Standiford @alexstandiford.com · 24/02/2025
It’s here 😬
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