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Andrew Hutchinson

@adhutchinson.bsky.social

299 followers 16 following 51 posts

Content and Social Media Manager at Social Media Today. Author of two novels. Father of two teens.

Posts Replies Media

Reposted by Andrew Hutchinson

Today in Digital Marketing @handle.invalid · 17/12/2024

Andrew Hutchinson from SocialMediaToday.com joins Tod to discuss the year ahead for TikTok all the other major social media platforms. ✅ Listen to the full interview on our podcast: TodayInDigital.com

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Andrew Hutchinson @adhutchinson.bsky.social · 10/12/2024

Never skeet

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Andrew Hutchinson @adhutchinson.bsky.social · 20/11/2024

I don’t post a heap personally, but I churn out heaps of updates via SMT’s profiles, which you can also follow on here: @socialmediatoday.bsky.social

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Andrew Hutchinson @adhutchinson.bsky.social · 15/11/2024

Today I wrote about: Facebook switching to ‘Views’ as its primary metric (like Instagram)

socialmediatoday.com

Facebook Switches to ‘Views’ As its Primary Metric

Facebook's following Instagram's lead in making 'Views' its focus metric.

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Andrew Hutchinson @adhutchinson.bsky.social · 14/11/2024

New Shorts ad options

socialmediatoday.com

Google Announces New Shorts-Focused Video Ad Options

New ways to tap into the popularity of YouTube Shorts.

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Andrew Hutchinson @adhutchinson.bsky.social · 14/11/2024

New transactional features coming to TikTok

socialmediatoday.com

TikTok Files New Trademarks to Expand its US Business

TikTok may soon launch some new programs to integrate more transactional functions.

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Andrew Hutchinson @adhutchinson.bsky.social · 14/11/2024

YouTube, Facebook and IG remain well ahead in terms of overall US adult usage

socialmediatoday.com

Research Highlights Social Media Usage Trends in 2024

The latest social media usage insights from the team at Pew Research.

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Andrew Hutchinson @adhutchinson.bsky.social · 14/11/2024

Meta’s statement on this is pretty vague

socialmediatoday.com

Reports Suggest That Ads are Coming to Threads Early Next Year

Could Meta be looking to insert ads into Threads sooner than expected?

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Andrew Hutchinson @adhutchinson.bsky.social · 14/11/2024

X is losing users, but not as rapidly as some are suggesting

socialmediatoday.com

Is X Really Seeing a Mass Exodus of Users Post-Election?

Short answer: No. Longer answer: Maybe.

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