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By Cory Doctorow (GPG 0xBF3D9110957E5F4C) @doctorow.pluralistic.net · 30/07/2026

The problems of surveillance pricing are well documented. Under Biden, the FTC did a landmark study on the practice, developing a rich factual record that documents the role surveillance pricing plays in the affordability crisis: pluralistic.net/2024/07/24/g... 18/

pluralistic.net

Pluralistic: FTC vs surveillance pricing (24 Jul 2024) – Pluralistic: Daily links from Cory Doctorow

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By Cory Doctorow (GPG 0xBF3D9110957E5F4C) @doctorow.pluralistic.net · 30/07/2026

Companies are already using this technology to rip you off, and they're *slavering* for the chance to do more of it. Instacart was recently caught marking up some shoppers' items by as much as a *third*: pluralistic.net/2025/12/11/n... 19/

pluralistic.net

Pluralistic: Instacart reaches into your pocket and lops a third off your dollars (11 Dec 2025) – Pluralistic: Daily links from Cory Doctorow

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By Cory Doctorow (GPG 0xBF3D9110957E5F4C) @doctorow.pluralistic.net · 30/07/2026

The problem is that as much as companies love this, shoppers *hate* it. Last summer, Delta announced that it was going to surveillance price every seat on every flight. 20/

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victorytwin.bsky.social @victorytwin.bsky.social · 31/07/2026

New RIPOFF CONSUMERS…. #LindaKahn #SurveillancePricing use personal data, including finances and browser history, to set individualized prices for the same goods or services www.ftc.gov/news-events/...

ftc.gov

FTC Issues Orders to Eight Companies Seeking Information on Surveillance Pricing

The Federal Trade Commission issued orders to eight companies offering surveillance pricing products and services that incorporate data about consumers’ characteristics and behavior.

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