Allyson Edwards @allysonedwards1.bsky.social · 22/05/2025The work examines the online presence of Youth Patriotic Group leaders - Nagornyy (Yunarmiya) & Zanko (Victory Volunteers) - on Russian social media site, Telegram, over a 6-month period. (2/) 110
Allyson Edwards @allysonedwards1.bsky.social · 22/05/2025We consider to what extent these two figures employ social media influencer techniques to engage their audience. For different reasons, we found: - Nagornyy does employ SMI techniques✅ - Zanko does not employ SMI techniques ❎ (3/) 100
Allyson Edwards @allysonedwards1.bsky.social · 22/05/2025Despite the different techniques Nagornyy & Zanko employ, we found both leaders use Telegram to engage youth with the patriotic projects of their groups and promote a young person's 'active engagement' with state politics as a characteristic of being a 'good young patriot.' (4/) 100
