Just me doing my day job. Whatever happened to 'Life wasn't meant to be easy' ? www.mi-3.com.au/24-03-2025/z...
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From Zaphod Beeblebrox to 'Chat Checkouts': Customers aren't on your journeys, they're the fulcrum around which your brand's universe revolves | Mi3
In the age of the 'blue dot' consumer — that blue dot in Google Maps or on Uber — your brand doesn’t guide the journey. Instead, it orbits the customer. That’s the core message from customer experienc...