This seems like pretty good news, especially given everything going on with Meta and X. But the obvious perverse editorial incentives associated with audience capture on Bluesky are going to become a serious problem for media outlets pressgazette.co.uk/platforms/bl...
pressgazette.co.uk
Bluesky already delivering more referral traffic than X for some publishers
A Guardian audience editor says Bluesky sent more referral traffic to the news outlet in its first week there than X has any week in 2024.