Once, technology solved problems. People liked having problems solved, so they liked technology.
Tech execs started to think of that sentiment as their due. So when they stopped solving problems, and people stopped liking them, they became outraged. "How dare you not love whatever we give you?"
I am a luddite and to me there is a lot of joy in technology. In technology that we deploy for all our wellbeing. Solar panels and vaccines, high-speed rail and wikipedia.
But they joy stems from the feeling of being able to be part of humanity in an embedded, meaningful way. Not from buying shit.