iiinova — where your digital self keeps evolving

Anyone can tell you what the user did, but the real value always comes from understanding why they thought it was the right thing to do.

Every new idea you've ever had is thoroughly explored in a paper from 30 years ago that no one else has read. Use that to your advantage.

Limit your work in progress to the one most important thing. Ask your manager to explain why the new thing is more important.