The UX facts thread got me thinking about the importance of persuasion in design. Ironic that the skillset of scouring the data to make an argument for connecting inert facts into insights is becoming outsourced to a machine that by definition cannot do that. #UX
spavel.medium.com/a-good-desig...
spavel.medium.com
A good design is a good essay.
Developing a persuasive argument is at the core of how UX creates value. When we shirk that responsibility, we set ourselves up to fail.