Ash Oro @ashoro.co.uk · 11/04/20263/8 Shipping is fragmented. It may be the case that: Owner ≠ Operator Operator ≠ Cargo Owner Charterer decides routes Then you have insurers, sat behind all of it, determining cost and risk. So when costs rise (tolls, war risk etc)… they don’t stay in one place. They move. 4151
Ash Oro @ashoro.co.uk · 11/04/20264/8 And they move because of contracts. This system goes back centuries—literally to the 1600s. London coffee houses where traders and insurers built the foundations of modern shipping. Costs aren’t absorbed out of goodwill. They are passed on by design and contract obligations. 1121
Ash Oro @ashoro.co.uk · 11/04/20265/8 By the time cargo is loaded, responsibility is already defined. So when risk increases: Insurance rises Freight rises Costs rise There’s no “absorb it” button. It ends up, inevitably, with the buyer, a.k.a you the consumer. 1121