I see a lot of this as men trying to outsource to technology the kind of lovingly nagging labor (think: "drink more water, honey" "don't forget to take your pills, honey" "I scheduled you a doctor's appointment, honey") that has traditionally fallen to wives.
There are a lot of details in here about Zuck releasing a half-baked product, but one thing that really stands out is just how weird these folks are. www.nytimes.com/2026/10/09/t...