If anybody knows somebody at YouTube, make sure they get this message.
Otherwise, some McKinsey idiot will come in ignoring this fact and YouTube will go down the drain too.
Last thought because I should be drawing: part of why facebook is utter trash now whereas youtube still has good stuff is simply that youtube actually splits a lot of their revenue with creators. It may not last, but it means the ecosystem has money coming in to make better stuff. May it remain.